Where do you advertise when you want to reach everybody? Transit
advertising--placement of print ads on buses and other vehicles and in
bus shelters and benches - is an important medium for reaching an
audience of all ages, backgrounds and incomes. You are not just
addressing riders with these "moving billboards." You are reaching
families and professionals in their vehicles, students shopping or
right on campus, and tourists finding their way around town.
Why use transit advertising?
- You can't zap it.
- You can't ignore it.
- It can't be turned off like television.
- It reaches drivers and passengers no matter what radio stations they're listening to.
- The large, colorful, innovative designs demand attention.
- You have exclusivity in your space.
- It delivers a varied audience.
- It offers flexibility of ad size and location.
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